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Public speaking for success

Captivate and have an impact on your audience as the best communicators.

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Our courses are financed through the applying to a bursary system in social security quotas. This is 100% reimbursable training. In other words, it’s free. Find out more from your HR dept.

  • What are the educational goals of the training course?

    This course of the Personal Development category aims to:

    • Provide the keys for speaking in public as achieved by the best communicators and lecturers, transmitting and communicating efficiently to create an impact and to connect with the audience.
    • Reflect on the practical application of the behaviours for day to day success in the skill.

    Who is this course intended for?

    This course can be taken by any professionals who, through their work, have to make motivating and influential presentations to teams or clients and who wish to master basic public speaking skills. In particular for people who practice their professions in environments where communication is a key part of their daily lives, such as in sales, team motivation, presentations of products or services or in training. It is particularly recommended for those who suffer from fear or who are reluctant to speak in public. Furthermore, it is also recommended for everyone wishing to learn the essentials of communication in public in order to broaden their knowledge on the skill, or because they want to make a qualitative leap in their professional career.

    What professional competences will you develop during the course?

    To speak in public successfully requires putting into play a series of skills and behaviours to enable identification of the interests of the audience in order to adapt your speech to them.
    In this course you will learn to:

    • Manage the fear of public speaking and to control your nerves before and during a presentation.
    • Make an effective preparation by means of a suitable script or structure for the presentation which will enable you to follow a consistent thread in your speech.
    • Make an impact at the opening to grab the attention of your audience.
    • Effectively develop your speech by using all of the resources available to be able to achieve excellence in the presentation.
    • Interact with the audience monitoring the situation and the times.
    • Achieve an effective closing and assessment to ensure that your messages get across to your audience and, if necessary, so that they follow your recommendations or guidelines.

    Who are the experts accompanying you on the training course?

    Juan Ramón Lucas - GURU

    Journalist and television and radio presenter. Currently he leads the "Más de uno" program on Onda Cero. Previously, he was a TV presenter on Antena 3, TVE, Canal 9 and radio presenter on Madrid's Radio Juventud, Cadena Ser and Onda Cero.

    "The key to public speaking is to arouse interest right from the beginning. Start well and finish even better."

    Richard Vaughan - MANAGER

    Richard Vaughan, President of Vaughan Systems and creator of the Vaughan Method for teaching English, which transmits via radio and television.  Author of books such as "Nuestra hora en el escenario" or "Si quieres, puedes". In 2015 he was awarded the Prize for Best Entrepreneur of the Year from the Madrid Training Institute - IMF.

    "Public speaking consists of having convictions and urgency in transmitting them."

    How can you enjoy this content?

    Self-development course

    Info: Complete course in multimedia format combining theoretical concepts endorsed by the most prestigious authors, the most effective techniques and methods and interactive resources with a great pedagogical impact for learning the skill, its benefits and key behaviours.
    Duration: 2 hours

    Training schedule


    Info: Sequence of training activities aimed at measuring and acquiring key behaviours to ensure comprehensive learning and implementation in the professional environment. You will be able to measure your level of knowledge and application of the skill, learn the theoretical concepts for developing positive habits, to practice the guidelines through real situations, transfer the concepts learned to your everyday life and to consolidate the key techniques of the skill. 
    Duration: 25 hours



    • Explanation by Juan Ramón Lucas on the keys to successful public speaking.
    • Making the student aware of the reasons why the development of this skill is recommended.



    • Introduction.
    • Benefits of public speaking.
    • Authors of reference in this skill.
    • Self-assessment quiz.
    • Why do we want to speak in public?
    • Basic functions of a presentation.
      • Self-evaluation of knowledge.
    • Why does Steve Jobs attract us?
    • Key behaviours for successfully speaking in public.
    • Remember that... Summary of key ideas.



    • Introduction to the behaviour.
      • Control fear.
    • Why are we afraid?
      • Self-assessment quiz.
    • Shyness or fear?
    • How to overcome fear.
      • Self-assessment quiz.
    • Techniques for controlling nerves.
    • Relaxation.
      • Basic exercises.
      • How to relax before a public presentation.
      • How do you do the exercises?
      • Relaxation techniques.
    • What are we afraid of?
    • Self-evaluation of knowledge.
    • Remember that... Summary of key ideas.



    • Introduction to the behaviour.
      •   Keys to making behaviour attractive.
    • Choose the audience.
      • The five key points for making a speech.
    • Self-assessment quiz.
    • Types of speech.
      • Effects of a speech.
    • Parts of the speech.
      • Stages of the learning process.
    • Keys for grabbing attention.
    • Basic criteria for structuring the speech.
    • Methods for structuring the content.
    • Rehearsing speeches.
      • How to make an eight hour speech without saying anything.
    • What do I have to practice?
    • Self-evaluation of knowledge.
    • Remember that... Summary of key ideas.



    • Introduction to the behaviour.
    • How to start the speech.
      • Greet.
      • Choose the suitable image.
      • Examples of careful speeches.
      • Self-assessment quiz.
      • Inform the audience.
      • Maintain audience attention.
    • Non-verbal language.
    • Key behaviours for reducing nerves at the opening.
    • Self-evaluation of knowledge.
    • Remember that... Summary of key ideas.



    • Introduction to the behaviour.
      • Self-assessment quiz.
    • Golden rules for a good speech.
    • The emotions.
    • The language.
      • Different audiences.
    • Structure of the speech.
      • Self-assessment quiz.
    • Sense of humour.
      • How to use humour.
    • Self-evaluation of knowlegde.
    • Remember that... Summary of key ideas.



    • Introduction to the behaviour.
    • Information we need to know.
    • Speaking to the audience.
      • Keys for interacting with the audience.
    • Think of the public as the protagonist.
    • Give feedback.
      • Intentions of interruptions in speeches.
      • What do you do with each different person in the audience?
      • Self-assessment quiz.
      • Double direction feedback.
        • How the audience is going to develop.
        • Who will the speech make the most impact on?
    • Self-evaluation of knowlegde.
    • Remember that... Summary of key ideas.



    • Introduction to the behaviour.
    • Phases of effective closing.
      • Stage of appeal.
      • Interventions phase.
      • Conclusion phase.
      • Farewell phase.
      • Assessment phase.
    • Steps to consider for self- assessment.
    • Key criteria for speech assessment.
    • Self-evaluation of knowledge.
    • Remember that... Summary of key ideas.



    • Decalogue of good practices.
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